What is white-label software and can my agency sell it?
White-label software is a product made by one company and sold under another company's brand, with their name, logo and colours. Agencies use it to offer clients a branded app without building one. Check who owns the data, how updates arrive and what support you get. PalmGro Flow offers branded copies for businesses and partners.
How it works
The software maker builds and maintains the product. You get a copy branded as yours, for example "YourCompany Board", on your own domain or hosting. You sell or provide it to your clients or use it for your own company.
Why agencies like it
- A branded app strengthens your client relationships.
- Recurring income from setup and maintenance.
- No development cost or technical team needed.
- Updates and new features come from the maker.
What to check before choosing
- Branding depth: name, logo, colours, domain, login page, PDFs.
- Data ownership: whose server, who can access data.
- Updates: how they reach your copy, and whether they break your customisations.
- Licence terms: what you can resell, and to whom.
- Support: who handles problems.
- Price: setup fee, yearly maintenance, paid add-ons.
Self-hosted or online
A branded copy can run on your own hosting, or as an online plan hosted by the maker. See self-hosted vs cloud.
How PalmGro Flow helps
PalmGro Flow is available as online plans and as branded copies for businesses that want their own name, logo and hosting. Updates reach branded copies through a safe update system, and paid add-ons can be switched on later. See pricing or request a demo.
Questions people ask
Can I resell white-label software to my clients?
Only if the licence allows it. Check the terms or agree a partner deal with the maker.
Who owns the data in a white-label app?
It depends on the setup. In a self-hosted copy, the data sits on your own server and database.
Is white-label software customisable?
Branding usually is. Deeper changes depend on the maker and may need a custom agreement.
PalmGro Flow brings your team, clients, tasks, attendance and money into one place, on phone and computer. Try it free, no card needed.Set it up for your team in minutes.